I don’t know how this started, but it did. The new trend on the internet is photo-shopping cowboy hats onto people/objects and captioning it with “What in Tarnation?” or “What in Damnation?” and the more popular “Wot in tarnation?”
The meme is supposed to happen in response to something you find silly, unbelievable or bewildered by.
You’ll get the hang of it. Here are some examples…
The internet is funny!